Making printed materials such as brochures or newsletters can be an expensive and time-consuming process. Luckily, there are many software solutions to streamline the process and make it easier for business owners to create aesthetically-pleasing, professionally-designed marketing documents in house. DTP (desktop publication) programs are often used for multipage documents but they can also be utilized for single-page documents such as flyers and posters.
The best dtp applications can handle both print design and digital design. They offer features such as predesigned templates and layouts to can speed up the process of creating of marketing materials. These programs also have advanced editing capabilities, including editing images and text. Designers can also easily modify and format designs to satisfy the needs of their clients.
Before the introduction of DTP, printing newsletters or similar documents for business was a tedious and expensive process. The technology revolutionized the world of business by allowing businesses to create their own brochures and marketing material in their own homes, reducing costs while saving time.
The most effective dtp software is available for a variety of price ranges and experience levels. Scribus is a robust open-source program designed for beginners but with features for professionals, is an example. This includes support for CMYK spot colors, ICC color management, and the capability to create PostScript or PDF files directly. Serif’s Affinity Publisher 2 offers a new version of the well-known desktop publishing software. It may not come with as many features as its competition Adobe InDesign but it still has a lot to offer.